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We Cross wins award for best CRM / data tool

We Cross wins award for best CRM / data tool

By lieke@wecross.nl / 15 September 2017

We Cross has won the Ticketing Technology Award for Best CRM / Data Tool! The winners were announced by the Ticketing Technology Forum. With the awards, they want to reward leadership, innovation and performance in the global ticketing industry. The jury was unanimous, We Cross is the marketing solution for events. A quote from the…

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We Cross obtains ISO27001 certification as first European public and event data processor

By lieke@wecross.nl / 31 August 2017

We regularly receive questions about the security of personal data processing and sensitive company information by We Cross. Well, that’s fine! We are not only prepared for the general data protection (AVG) regulation, the new privacy law that applies to all of Europe as of May 25 2018. We also live up to it with…

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What makes We Cross Unique? an interview with founder Hein Hofman

What makes We Cross Unique? an interview with founder Hein Hofman

By lieke@wecross.nl / 31 August 2017

What sets us apart in the industry and what about our plans for the future? An interview with Managing Director Hein Hofman by Ticketing Business Forum. There’s nothing we like better at the Forum than finding industry disruptors, nurturing innovation, and supporting new businesses in their quest to break the international market. The very clever…

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Better insight in your campaigns? Use UTM Tags

By hein@wecross.nl / 4 September 2017

You create the basis for a successful marketing campaign with the proper setup in Google Analytics. Use UTM codes for all your campaigns to see how your campaigns perform. This allows you to keep track of sales from the start – (like a Facebook post, email or even a brochure) to the end (the conversion…

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We Cross nominated for ‘best crm / data tool’ Dublin ticketing technology awards

By hein@wecross.nl / 31 August 2017

We Cross has been nominated for the Ticketing Technology Awards 2017 in the category “BEST CRM / DATA TOOL AWARD”. The expert jury of the annual Ticketing Technology Forum, which organizes the Awards, has announced the list of finalists.

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Insight of an anonymous visitor – eye opener during VNPF Congress 2016

By lieke@wecross.nl / 4 September 2017

A sold out VNPF Congress on 14 September, led to a crowded hall (and people lined up outside the door) during the presentation of our marketing application to music venues and festivals.   During the session ‘Marketing tools: new, useful, needed?! ‘ we demonstrated, using data from the Mezz music festival, what insight can be…

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Understand your event visitors better with big data

By lieke@wecross.nl / 31 August 2017

You hear it everywhere, big data is the thing you need. But what is big data and how do you use it? In our marketing application, we combine all your data with public data and we place this in the correct sequence of events, public and campaigns. This blog post describes how this data can…

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Successful launch during the Podiumkunsten Congress

By lieke@wecross.nl / 4 September 2017

The ‘Podiumkunsten’ Congress took place on May 23rd and 24th. As We Cross happens to be a cloud application for Podiumkunsten, it was a logical step for us to launch the event marketing cloud here. An overcrowded hall and lots of positive reactions ensured a successful congress! During the session ‘Marketing can be more effective…

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Why you should use Google tag manager

By hein@wecross.nl / 4 September 2017

With Google Tag Manager, you as an event marketer can easily add tags on your website and adjust and manage these at a later stage. Using Google Tag Manager is a simple process and the possibilities are endless. That’s why we give you 8 reasons in this blog post as to why you should use…

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